Sea Debris
Mote Marine Lab
The scariest thing in the ocean isn’t sharks, squids or any other sea monster. It’s litter.
Mote Marine Laboratory & Aquarium hosted the art exhibit, "Sea Debris: Awareness Through Art, featuring Washed Ashore," where plastic pollution salvaged from beaches is used to create giant, beautiful sculptures. Through print, digital, social and video ads, we created a promotional campaign to alert our audience of the upcoming exhibit, and teach them why having so much trash in our oceans is a very scary thing.
ROLE: Senior Copywriter
AWARDS:
2018 HSMAI Adrian Awards: Gold in Digital Marketing - Video; Gold in Advertising - Print Media