We Are Go Florida
Space travel, exploration and discovery is alive and well in Florida.
Space Florida is a non-profit entity dedicated to promoting Florida tourism for those with an interest in space. We created a multi-media campaign called “We Are Go Florida” with print, digital, video and collateral pieces to combat the misconception that launches no longer took place in Florida and to encourage visitors to experience space activities in the state.
ROLES: Creative Director, Senior Copywriter, UX Tester
AWARDS:
2017 AAF’s 4th District Addy Awards: Gold in Cross Platform, Integrated Advertising Campaign Regional/National - Consumer; Gold in Online/Interactive Mobile App
2017 HSMAI Adrian Awards: Gold in Advertising - Complete Campaign; Gold in Digital Marketing - Email Series; Gold in Advertising - Direct Mail - Consumer; Gold in Advertising - Magazine or Newspaper Consumer; Gold in Advertising - Radio
2017 Visit Florida Flagler Awards: Best in Show - Annual Marketing Budget between $500,000-$2,000,000; Gold in Television Advertising; Gold in Website; Gold in Print Advertising; Gold in Direct Marketing
2017 Hermes Creative Awards: Gold in Overall Media Kit